Copper Mountain
 
 

An Engineer Who Bought a Ski Area is Running Its Social Media…and Rocking It

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  • July 27th, 2015
  • Gregg Blanchard

When I first announced my Ski Smaller project, one of the first people to email me was a man named Michael Bouchard. Michael said quite simply that he had purchased Tenney Mountain in New Hampshire and planned to reopen it this coming season. Having heard dreams and plans like this before, I somewhat dubiously clicked [...]

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It’s Simple, It’s Not Sexy, but I Love This Bit of Wyoming-Focused Marketing from Snowbird

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  • July 24th, 2015
  • Gregg Blanchard

With baby #2 just six weeks away, one last camping trip was in order. We went to perhaps my favorite place in the world (Red Canyon, Utah), with my favorite people… …and wanting to make the most of the trip, we planned a slightly-more-legit menu than usual including pizza cooked on a small, portable grill. [...]

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Is Golf the Right Choice for a Resort Looking to Build a Strong, Successful Summer Magnet?

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  • July 22nd, 2015
  • Gregg Blanchard

Is golf the future of resort summer success? I keep asking myself that question. I keep looking for an answer. I keep searching my own behavior for something that would give me a thumbs up or down on this sport being the right magnet for resorts during warmer months. Golf isn’t new and some resorts [...]

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A Reminder About Google Analytics, Triggering Events, and a Little Thing Called “Bounce Rate”

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  • July 20th, 2015
  • Gregg Blanchard

I’m finding myself in a strange halfway zone with Google Analytics these days. On the one hand, it’s no longer just a stock install tracking pageviews. On the other, I’m not advanced enough to be using anywhere near the full feature set within the platform. So being, I’m learning a few valuable lessons about how [...]

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Moving to HTML5, VicoMap Takes Their Popular, Proven Maps to the Next Level

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  • July 17th, 2015
  • Gregg Blanchard

With a handful of new (or somewhat new) map products crossing my desk as of late, I’m giving five such bits of tech a chance to tell their story this week. 1) Map Product Name vicoMap HTML 5 (beta) 2) Description Cloud based platform ski resorts use to embed HTML 5 interactive trail, village, golf [...]

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A 3D Trail Map with Resolution that Puts Google Earth to Shame: Meet FATMAP

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  • July 16th, 2015
  • Gregg Blanchard

With a handful of new (or somewhat new) map products crossing my desk as of late, I’m giving five such bits of tech a chance to tell their story this week. 1) Map Product Name FATMAP 2) Description FATMAP is reimagining outdoor mapping, starting by creating the most detailed ski maps ever made. We do [...]

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Map or Map + Snow, Propeller Layers Art with Technology in New propMAPS Product

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  • July 15th, 2015
  • Gregg Blanchard

With a handful of new (or somewhat new) map products crossing my desk as of late, I’m giving five such bits of tech a chance to tell their story this week. 1) Map Product Name propMAPS, propMAPS +snow 2) Description propMAPS enable any resort to embed a fully featured interactive resort map on any page [...]

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Combining Videos with the Places They Were Filmed, ClaimMyRun is a Map With a UGC Mission

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  • July 14th, 2015
  • Gregg Blanchard

With a handful of new (or somewhat new) map products crossing my desk as of late, I’m giving five such bits of tech a chance to tell their story this week. 1) Map Product Name ClaimMYrun or ClaimMYrun.com. We’re more known for our video map embeds than our website. 2) Description Our platform geographically organizes [...]

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