I love wide-angle shots that show the full resort from a beautiful, unique, all-encompassing angle.

Twilight Tuesdays. pic.twitter.com/Ux995RyWbj

— Sunday River (@sundayriver) December 28, 2021

But I also love how in the last few years resorts have started using FPV-style drone footage to capture unique angles of the experiences they offer.

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A post shared by Aspen Snowmass (@aspensnowmass)

So I suppose it’s not surprise that I love a recent video from Steamboat that:

• Starts with a beautiful, wide-angle shot of their upper mountain and views
• Zooms in to a short sequence of FPV / follow cam of three mountain bikers
• Then pulls back out to highlight the views once again

Is one that caught my eye.

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A post shared by Steamboat Resort (@steamboatresort)

Content can be challenging. It can feel like you’re constantly thinking of new ways to say the same thing. But I love how this video simply combines two elements that have worked well independently – the wide-angle and FPV video – to create something that tells that story in a new way.

And given attention spans and the competition for those eyeballs, sometimes a little bit of novelty – a new angle, a fresh perspective, a change in pace – can go a long way.

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