Ski Resort Marketing
Ideas Inspiration Analysis

Ski Resort Marketing

SlopeFillers provides daily ideas, inspiration, and analysis for ski resort marketers.
Yes, I know Twitter stats are messed up. But I'm too busy nuzzling my firstborn to fix it so you'll just have to wait. :)

Ski Resort Rankings

With the social media data I grab every night, I’ve set each metric up as a ranked list of all resorts. Here they are for your perusal:

Facebook
Total Fans
Total Check-Ins
Total “Talking About This”
Current TAP (Talking About Percentage)

Twitter
Total Followers
Total Following
Total Tweets

YouTube
Total Views
Total Subscribers

Google+
Total Followers/+1s

Klout
Current Klout Scores

Instagram
Total Instagram Followers
Total Instagram Pictures

Foursquare
Total Foursquare Page Likes

Pinterest
Total Pinterest Followers

Industry Social Snapshot

Totals and averages from all North American ski resorts' social media activity.
total views new yest mo grwth
39,939,983 12,260 1.21%
total fols/+1 new yest mo grwth
37,569 52 3.33%
avg score was yest 7-day
43.90 43.93 -0.26
total fols new yest mo grwth
340,324 298 2.62%
total page likes new yest mo grwth
257,640 51 0.53%

Resort Social Dashboard

View any North American resort's social media performance & compare them to other mountain resorts.

About: Gregg Blanchard

SlopeFillers is run by marketer and skier / snowboarder, Gregg Blanchard. He loves writing in 3rd person, meeting the talented people who read this blog, pretending to be a web developer, and eating reuben sandwiches. Need more dirt on Southern Edwards, Colorado's most famous ski marketing blogger taller than 6'?
ABOUT: The nitty gritty. »
SPEAKING: So they say. »
TWITTER: @slopefillers »
EMAIL: Say "HI". »