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When Tough Mudder Meet’s Northstar’s Marketing Talent: This Happens

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Sometimes I share things that are awesome in and of themselves and then I flap my gums for no reason. I hope to break that trend today and let the ad do the talking. With rooms still available for the then upcoming Tough Mudder race, Northstar got creative with this image.…

Whether visitors took this literally and didn’t shower before heading to be and/or whether the cleaning crew attacked the marketing office in a fit of exhausted, clogged-washing-machine rage the day after is unknown.

About Gregg & SlopeFillers
I've had more first-time visitors lately, so adding a quick "about" section. I started SlopeFillers in 2010 with the simple goal of sharing great resort marketing strategies. Today I run marketing for resort ecommerce and CRM provider Inntopia, my home mountain is the lovely Nordic Valley, and my favorite marketing campaign remains the Ski Utah TV show that sold me on skiing as a kid in the 90s.

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