With perhaps one of the more unique stories in the ski industry, Warren Ng was raised in Nebraska before later starting a successful company in Boulder, Colorado.

After his startup was acquired, Warren did what perhaps no other entrepreneur has done: he became a marketing director at a ski resort.

Find out why and how in this week’s Roots interview.

About Gregg & SlopeFillers
I've had more first-time visitors lately, so adding a quick "about" section. I started SlopeFillers in 2010 with the simple goal of sharing great resort marketing strategies. Today I run marketing for resort ecommerce and CRM provider Inntopia, my home mountain is the lovely Nordic Valley, and my favorite marketing campaign remains the Ski Utah TV show that sold me on skiing as a kid in the 90s.