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Have we reached peak transparency in resort marketing?

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A question that came up during a panel I was moderating at NSAA West has been really intriguing to me. On the continuum of resort marketing transparency, where are we?

At the peak? Or still a bit to explore? That’s the question I’m discussing today.

Click here for the post/video that talks more about this video (and why there will be more like it).

More videos coming soon. Follow here or on YouTube:

About Gregg & SlopeFillers
I've had more first-time visitors lately, so adding a quick "about" section. I started SlopeFillers in 2010 with the simple goal of sharing great resort marketing strategies. Today I run marketing for resort ecommerce and CRM provider Inntopia, my home mountain is the lovely Nordic Valley, and my favorite marketing campaign remains the Ski Utah TV show that sold me on skiing as a kid in the 90s.

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