How much should you discount a multi-day pack of lift tickets? That was the question I had earlier this week. I took a sample of a dozen resorts, compiled their prices and have the results and averages below.

A couple of interesting notes, one resort offered no discount at all, and discount rates for individual resorts weren’t always linear. For a couple their biggest discount was on day 5, not day 7. Here’s the goods:

One Day
Avg Price per Day: $75.91

Two Days
Avg Total Price: $145.00
Avg Price per Day: $72.50
% of Single Day: 94.40%
Max %: 100.00%
Min %: 86.60%

Three Days
Avg Total Price: $213.01
Avg Price per Day: $71.00
% of Single Day: 92.36%
Max %: 100.00%
Min %: 81.08%

Four Days
Avg Total Price: $274.36
Avg Price per Day: $68.59
% of Single Day: 89.18%
Max %: 100.00%
Min %: 77.36%

Five Days
Avg Total Price: $342.43
Avg Price per Day: $68.49
% of Single Day: 87.89%
Max %: 100.00%
Min %: 72.22%

Six Days
Avg Total Price: $429.29
Avg Price per Day: $66.77
% of Single Day: 86.81%
Max %: 100.00%
Min %: 75.00%

Seven Days
Avg Total Price: $475.67
Avg Price per Day: $64.57
% of Single Day: 83.96%
Max %: 100.00%
Min %: 73.02%

About Gregg & SlopeFillers
I've had more first-time visitors lately, so adding a quick "about" section. I started SlopeFillers in 2010 with the simple goal of sharing great resort marketing strategies. Today I run marketing for resort ecommerce and CRM provider Inntopia, my home mountain is the lovely Nordic Valley, and my favorite marketing campaign remains the Ski Utah TV show that sold me on skiing as a kid in the 90s.