We always talk about awesome, engaging content that sells the skiing product but can also spread virally. Sometimes, this feels out of reach, like you need to do something extreme, crazy, meme-starting, etc. to make it happen. Let this video be proof that a simple thing can be made amazing. I absolutely love this video.

About Gregg & SlopeFillers
I've had more first-time visitors lately, so adding a quick "about" section. I started SlopeFillers in 2010 with the simple goal of sharing great resort marketing strategies. Today I run marketing for resort ecommerce and CRM provider Inntopia, my home mountain is the lovely Nordic Valley, and my favorite marketing campaign remains the Ski Utah TV show that sold me on skiing as a kid in the 90s.