skip to main content

Branding
Cannonsburg Does Good, Gets Good, by Sharing the White Stuff

divider image for this post
GREGG
BLANCHARD
   

“As a lover of simplicity, I like to highlight resort marketing that is both effective but incredibly simple in execution. This is one of those examples.”

A popular winter recreation park need snow.

Cannonsburg gave it to them and got a lot of love in return.

Simple, selfless actions with lots of benefits. I’m thinking they aren’t the only ones that needed snow this winter. There are lots of deserving groups in the community that could use snow during the Holidays. If you took just one gun from your terrain park and used it solely for making snow to deliver to these groups, I think the ROI would be insanely high.

Great work, Cannonsburg.


About Gregg & SlopeFillers
I've had more first-time visitors lately, so adding a quick "about" section. I started SlopeFillers in 2010 with the simple goal of sharing great resort marketing strategies. Today I run marketing for resort ecommerce and CRM provider Inntopia, my home mountain is the lovely Nordic Valley, and my favorite marketing campaign remains the Ski Utah TV show that sold me on skiing as a kid in the 90s.

Get the weekly digest.

New stories, ideas, and jobs delivered to your inbox every Friday morning.