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Aspen/Snowmass’ Digital Dave on Innovative Social Media

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A short video but full of great insights from an interview Dave Amirault, the interactive marketing manager for Aspen/Snowmass, on PlumTV. Facebook, Foursquare, social media content, it’s all covered. I especially dig his reference to rewarding loyal fans with better experiences rather than just some random swag. Have a watch.

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