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990,000 Resort Video Views in Oct, Jackson Nears 1 Million

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GREGG
BLANCHARD
   

Among lots of changes to the top 25 list, Jackson Hole’s 42,000 new video views during the last month have moved them ever closer to the 1,000,000 view mark with 941,000 total views on YouTube. As an industry, total views passed 18,000,000 behind 5.78% growth. Lots of changes to report as well to the Top 25 Ski Resorts on YouTube list after the latest data pull.

Also note that YouTube numbers and regional rankings for all ski resort social media dashboards are now updated as well.

Facts & Figures

  • Total video views (all resorts): 18,135,546
  • New video views (all resorts): 990,265
  • Increase in video views: 5.78%
  • Biggest increase in views (total): Whistler/Blackcomb – 139,201
  • Biggest increase in views (perc.): Bear Mountain – 41.18%

Video View Increases by Region

  1. Canada – 8.53%
  2. Mid-Atlantic – 8.44%
  3. Southeast – 7.39%
  4. Rocky Mountains – 5.63%
  5. West Coast – 5.58%
  6. Midwest – 4.90%
  7. New England – 3.55%

All the Changes to Top 25 List

  • Mountain Creek (+2)
  • Whistler/Blackcomb (+1)
  • Snowbird (+1)
  • Mt Bachelor (+1)
  • Steamboat (+1)
  • Stevens Pass (+1)
  • Breckenridge (-1)
  • Hunter (-1)
  • Aspen/Snowmass (-1)
  • Whitetail (-1)
  • Attitash (-1)
  • Stratton (-1)
  • Loveland (-1)

About Gregg & SlopeFillers
I've had more first-time visitors lately, so adding a quick "about" section. I started SlopeFillers in 2010 with the simple goal of sharing great resort marketing strategies. Today I run marketing for resort ecommerce and CRM provider Inntopia, my home mountain is the lovely Nordic Valley, and my favorite marketing campaign remains the Ski Utah TV show that sold me on skiing as a kid in the 90s.

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