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Ticket Sales
Vail, Luxury Brands, and the Marketing Role of Price

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GREGG
BLANCHARD
       

I sometimes refer to mega resorts as luxury skiing. Interestingly, when you think about luxury goods as a whole, an important pattern emerges.

A pattern that explains an important aspect of Vail’s pricing strategy.

Click here for the post/video that talks more about this video (and why there will be more like it).

More videos coming soon. Follow here or on YouTube:
http://youtube.com/c/slopefillers


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