The Schweitzer Stash Stickers: Simple, Fun, and Smart
Gregg Blanchard /
There’s really not much to say about the sticker above except for this: it’s awesome. One of the Ryan Solution’s account managers, Patrick Sande, dropped this by my desk last week and I instantly loved it. From what Patrick said,these were given out at ski shows and it wasn’t long before attendees, especially kids, were sporting these stashes all over the show.
I’ve missed a few weeks since last using a Tuesday to highlight some form of marketing simplicity, but this is as good a place as any to jump back in. I’m probably not alone when I say I have a stack of stickers at home that I keep thinking I’ll use one day but still haven’t. Part of the reason is I don’t know where and there is this strange worry that I’ll either regret putting it where I did or wish I had saved it for another place.
No Question
This sticker leaves no question: put it on your face, now. The rest of the show sees people that are “supporting” your brand, looking sexy with their stash, and having some fun along the way.
Simple.