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Social Media
Twitter Top 25 Update – Feb 2011

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GREGG
BLANCHARD
   

Whistler stays #1, increasing their gap over #2, which is now Breckenridge after they leap-frogged Park City. No resorts left or were added to the Top 25 Ski Resort on Twitter list but there were plenty of changes:

Movers

  • Killington (+2)
  • Breckenridge (+1)
  • AspenSnowmass (+1)
  • Snowbird (+1)
  • Copper Mountain (+1)
  • Jay Peak (+1)
  • Park City (-1)
  • Jackson Hole (-1)
  • Mt Bachelor (-1)
  • Heavenly (-1)
  • Loveland (-1)
  • Stowe (-2)

Shakers

  • For the second straight month, Killington climbs the rankings after snagging more than 400 followers in January
  • After showing amazing growth last summer, I predicted the Canyons growth would slow considerably since they had reached their follower limit. This is the first month since October that they haven’t fallen in the rankings.
  • Three resorts, Killington, Winter Park, and Stowe are all within 40 followers of each other in the middle of the table.
  • Keystone claims some of the fastest growth, gaining 730+ followers, a rate of more than 10%/mo

Klout Top 10

  1. WhistlerBlckcmb (normally #1)
  2. breckenridgemtn (normally #2)
  3. AspenSnowmass (normally #7)
  4. SnowbirdSki (normally #15)
  5. TheCanyons (normally #11)
  6. WinterPark (normally #13)
  7. VailMtn (normally #6)
  8. GrouseMountain (normally #10)
  9. SkiHeavenly (normally #19)
  10. SundayRiver (normally #21)

About Gregg & SlopeFillers
I've had more first-time visitors lately, so adding a quick "about" section. I started SlopeFillers in 2010 with the simple goal of sharing great resort marketing strategies. Today I run marketing for resort ecommerce and CRM provider Inntopia, my home mountain is the lovely Nordic Valley, and my favorite marketing campaign remains the Ski Utah TV show that sold me on skiing as a kid in the 90s.

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