Ski Resort Marketing
SlopeFillers provides daily ideas, inspiration, and analysis for ski resort marketers.The Stash
Weekly resort marketing insights from Ryan Solutions.- Q: Which summer subject line words get the most email opens for resorts?
- Q: Which states plan their winter resort vacations furthest in advance?
- Q: How hard is it to get a season passholder back after they skip a season?
- Q: When it comes to RFM, who are your resort’s Twitter followers…really?
- Q: How do ski resorts rate on Trip Advisor and how many ratings do they have?
Yes, I know Twitter stats are messed up. But I'm too busy nuzzling my firstborn to fix it so you'll just have to wait. :)
Jiminy Peak
May 20, 2013 - Jun 18, 2013
Facebook Likes
| 16,111 |
#91 rank (was #90) |
+0.4% % change |
+63 total change |
+2.1 change/day |
Twitter Followers
| 2,162 |
#37 rank (was #123) |
+0.6% % change |
+13 total change |
+0.4 change/day |
You Tube Views
| 46,159 |
#115 rank (was #115) |
+1.2% % change |
+560 total change |
+18.7 change/day |
Google Followers
| 0 |
#95 rank (was #95) |
0.0% % change |
+560 total change |
0.0 change/day |
Industry Social Snapshot
Totals and averages from all North American ski resorts' social media activity.| total fols | new yest | mo grwth |
| 262,768 | -771,906 | -73.95% |
| total fans | new yest | mo grwth |
| 5,187,610 | 3,274 | 0.98% |
| total views | new yest | mo grwth |
| 39,939,983 | 12,260 | 1.21% |
| total fols/+1 | new yest | mo grwth |
| 37,569 | 52 | 3.33% |
| avg score | was yest | 7-day |
| 43.90 | 43.93 | -0.26 |
| total fols | new yest | mo grwth |
| 340,324 | 298 | 2.62% |
| total page likes | new yest | mo grwth |
| 257,640 | 51 | 0.53% |
Resort Social Dashboard
View any North American resort's social media performance & compare them to other mountain resorts.About: Gregg Blanchard
SlopeFillers is run by marketer and skier / snowboarder, Gregg Blanchard. He loves writing in 3rd person, meeting the talented people who read this blog, pretending to be a web developer, and eating reuben sandwiches. Need more dirt on Southern Edwards, Colorado's most famous ski marketing blogger taller than 6'?
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